Advertising Agency: Draftfcb Chicago USA Chief Creative Officer: Todd Tilford EVP, Creative Director: Jon Flannery Senior Art Director: Derek Julin SVP, Group Executive Producer: Scott Mitchell Senior Producer: Snake Roth Group Senior Business Manager: Lisa Stevens SVP, Group Account Director: Chris Hill Account Executive: Kent Rademaker EVP, Marketing: Brian VP, Marketing: Casey Hill Marketing: Josh NBC Sports Network: SVP, Marketing and Promotion: Bill Bergofin VP, Marketing: Ryan Donovan Matador – Production Director: Christian Weber Director of Photography: Adolpho Doring Executive Producer: Susannah Phillips TBD Post – Editing Editor: Ted Griffis Music: Robot Repair Graphics: Sibling Rivalry SFX: Shade
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Two major brands will be notably absent from Soldier Field this coming season as the Bears end a long relationship with Coca-Cola and Motorola ends a 13-year headset sponsorship with the NFL.
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twitter.com This is a :15 web ad that was on the Chicago Bears web site for the 2011 season. Voiced by Ron Futrell and produced by Ron Futrell and Steve Crupi
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In part one of a Crain’s Business of Sports video interview, White Sox Vice President Brooks Boyer addresses the challenges his marketing team faces with lower expectations from fans going into the new season.
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adidas Basketball Unleashes ‘The Bull’ with Derrick Rose. adidas unveiled its marketing campaign to promote Derrick Rose’s new signature basketball shoe, the adiZero Rose 2. “The Bull” is a 60-second spot that celebrates one of basketball’s most exciting players and showcases his athleticism, fearlessness and basketball prowess. “The Bull” debuted today on YouTube after the adidas Basketball Facebook page challenged its fan to unlock it for an early premiere. The adiZero Rose 2 signature shoe, designed exclusively for Derrick Rose, features SPRINTWEB to reduce weight and increase comfort, while the SPRINTFRAME external heel counter allows for stability and motion control. It features a gore ankle strap for increased lockdown that also adjusts to accommodate Derrick’s adiZero Speedwrap ankle brace.
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Spoiler: In no way shape or form are any of these people really on the show – nor my sorceress’ (source/news/content wizards) of information are credible, but I hope you enjoy the show!
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Agency: Tbwa\chiat\day + Chelsea Pictures Executive Creative Director: Patrick O’Neill Global Group Creative Director/ Art Director: Brent Anderson Global Group Creative Director / Writer: Steve Howard Global Creative Director / Art Director: Jayanta Jenkins Associate Creative Director / Art Director: John Figone Associate Creative Director / Writer: Gregg Clampffer Executive Producer: Sarah Patterson Producer: Molly Tait Executive Business Affairs Manager: Lisa Lipman Business Affairs Manager: KK Davis Group Planning Director: Scott MacMaster Planning Director: Lydia Kim Account Planner: Marisa Robertson Jr. Planner: Adam Wiese Jr. Planner: Rebecca Harris Worldwide Managing Director: Nick Drake Account Director: Blake Crosbie Management Supervisor: Chris Asahara Account Supervisor: Magda Huber Account Executive: Brad Nolde Sports Marketing: Lexi Vonderlieth Music Supervisor: Michael Gross Production Company: Chelsea Director: Alex Gibney EP/ partner: Allison Amon EP/ partner: Lisa Mehling Producer: Melinda Nugent Director of Photography: Darren Lew Editorial Company: Lost Planet Executive Producer: Gary Ward Producer: Jaclyn Paris Editor: Bruce Herrman, Victor Brown II Assistant Editor: Eli Beck-Gifford
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